Primrose Beach (T 391) is a slightly curving 1.8 km long southwest-facing beach located between Renard Point in the east and 100 m high Carlton Bluff in the west. The moderately exposed beach faces down Frederick Henry Bay and receives low refracted swell averaging about 0.5 m. The waves combine with the fine sand to maintain a low gradient usually cusped beach and 50 m wide low tide terrace, with rips usually absent. The beach is backed by a 10 m high marram covered foredune, then the houses of Primrose Sands, which parallel the beach. The houses sit atop a 200 m wide barrier backed in the centre by a shallow 10 ha lake. There is beach access towards the southern end where there is a small reserve and toilets and in the more sheltered northern corner where boats are launched across the beach. read more

Beach Length: 1.8km